The Stars are Bright (Courtyard Gallery) – Social
An integrated campaign for a new exhibition
The LCA Role
LCA designed and delivered the PR and social media strategy and delivery for the exhibition, The Stars are Bright: Zimbabwe through the eyes of its young painters from Cyrene (1940-1947), a collection of rare early works from some of Zimbabwe’s most influential painters, which was to be seen by the public for the first time in 70 years. LCA led the campaign from managing the social across paid and organic, through to creating the campaign creatives and delivering the influencers and community management.